As a senior business leader, your primary focus is likely to be on driving revenue growth and ensuring the sustainability of your business. You might be responsible for breaches and other risks that can damage your brand's reputation. While the technical aspects of payments may not be your primary concern, your organization's fraud management and payment experience should be—because they could be leaving money on the table.
Keep costs down
To maximize the acceptance of good orders, businesses often rely on manual review for risky transactions—but the costs of doing so are high. This not only eats into revenue but also takes up employee’s valuable time that could be used for other, more important activities.
The solution? Leverage the power of AI to significantly reduce, or possibly even eliminate, the need for manual reviews. For instance, 98.7% of Decision Manager clients don't use manual reviews1. And one of our customers, Tirebuyer.com, has reduced the percentage of their transactions that need manual review from 13% in 2021 to 4% as of August 20222, freeing them to focus on growth without escalating risk.
The impact of false declines
Legitimate transactions that are wrongly declined can lead to the immediate loss of a sale and damage longer-term customer relationships, which could ultimately lead to your customers shopping elsewhere. This is not just a loss of revenue, but a blow to your brand’s reputation.
The power of Visa
You need the flexibility to innovate and make bold moves to differentiate your business, but you also want to minimize time spent on fraud and risk. This is where Visa comes in: With AI trained on data from 269 billion transactions3, technology built on secure and resilient infrastructure, and 29+ years of experience, Visa can fulfill your organization's fraud and security needs so you can focus on running your business.
Don’t forget post-purchase
Chargebacks can cost businesses dearly. They occur when customers approach their issuing banks directly to dispute transactions—meaning merchants often find themselves excluded from the process until it's too late. However, proactive chargeback management, particularly for friendly fraud and first-party misuse, can ensure you’re protecting your revenue. Leverage the right kind of tools and data to address disputes before they escalate into chargebacks.
Since your success could depend on the conversion of sales and continued revenue, it's crucial to ensure that your organization’s fraud management and payment experience aren’t leaving money on the table. By leveraging AI and proactive chargeback resolution management, you can cut costs, increase revenue capture, and focus on what matters most: driving growth and protecting your business.
1 Based on average data collected from all clients on the Decision Manager platform between December 2022 and December 2023.
2 Based on Tirebuyer’s data from August 2022.
3 VisaNet transaction volume based on 2023 fiscal year. Domestically routed transactions may not hit VisaNet.
Disclaimer: Case studies, comparisons, statistics, research, and recommendations are provided “AS IS” and intended for informational purposes only and should not be relied upon for operational, marketing, legal, technical, tax, financial or other advice. Visa neither makes any warranty or representation as to the completeness or accuracy of the information herein, nor assumes any liability or responsibility that may result from reliance on such information. The Information contained herein is not intended as investment or legal advice, and readers are encouraged to seek the advice of a competent professional where such advice is required.